Vice & Virtue Coffee

Not your typical cup of coffee. Vice and Virtue is a special experience. Their beans are aged in old bourbon barrels and that has a dramatic effect on the taste of their coffee. Are you drinking alcohol, no. Does the taste of espresso get covered up by the taste of bourbon, for me, yes. They made a great quality cup of coffee and the vibes make you feel like you're in a ritzy 1920's hotel lobby. For me, I love the taste of good espresso so this spot was not the best fit for my tastes but certainly worth a visit.

Great coffee shop in the first floor of a boutique hotel one block from the National Civil Rights Museum. The lobby of the hotel is awesome, and the coffee was very good!

This coffee is OKAY. Nothing more. Slightly above Starbucks quality. The beans may be great, but I couldn’t really tell with how weak my drink was. If you want flavored drinks, this place would probably be wonderful.

Service is a little annoying. I don’t need to take a little number on a metal stand and sit down in a velvet chair if I am simply taking a coffee to go. Let’s not overcomplicated things.

The gentleman behind the counter was very polite, but not a fan of the system.

Good coffee and breakfast around Memphis downtown! Their bourbon mocha is something I would highly recommend.

Really enjoyed my coffee here. I ordered the bourbon mocha and didn’t think it was too pricey in comparison to similar spots. I loved sitting in the hotel lobby, it was beautiful. Maybe my next hotel if I come back to memphis.

Wow this place is good! We went here twice with different baristas and both times great coffee. We ordered flat whites and it came out perfect with latte art. Limited range of pastries and cake but all good. We loved the apple hand pie and the brown butter brownie.

Great coffee and really nice service. I really like the vibe in the lounge area. There were a good amount of people there, so it felt comfortable. Highly recommend

I’ve visited nearly every coffee shop in Memphis and while most are good, Vice & Virtue is truly excellent (and they have Food & Wine Magazine’s endorsement to prove it). Espresso drinks are always excellent and the cappuccino (pictured) is masterfully prepared (and designed). After talking with the baristas (who are really chill!), I learned Vice & Virtue specializes in lighter roast coffee which results in a more nuanced flavor profile (evinced in their drip coffee, endless if you stay, and my go-to when I don’t opt for cold brew). Pastries are also incredible, albeit a little pricey like other food items, but worth it for the quality. This is a lovely space to telework, socialize, read, or even take a date. Several strangers have become my friends over coffee at Vice & Virtue. This coffee shop is, unequivocally, the finest (and coziest) of its kind in Memphis. A real treasure!

Such an awesome place! Great location and atmosphere.

The coffee was on point also.

Love the ambience, love the baked goods, loved the Americano I got to walk around town with! Staff was busy & efficient. Great coffee spot!